Susan Ripley
Product Design Leader

The future of UX lies in designing seamless, cross-channel experiences that prioritize the full user journey—powered by collaboration, systems thinking, and AI-driven insights.

A reflection on embracing both confidence and curiosity during career transitions, with practical resources for anyone navigating a season of growth.

Embracing the small, magical moments in everyday work fosters creativity, collaboration, and meaningful innovation.

Empowering teams through collaboration and involvement fosters deeper ownership, sparks innovation, and leads to more impactful solutions.

Cognitive and Emotional Empathy: The Key to Better Leadership and Design

UX and CX both focus on customer-centricity, blending skills to create seamless, meaningful experiences.

UX artifacts are tools that facilitate team communication and alignment, ensuring that design decisions are centered around the user's needs

Empathy-driven design is the foundation of user-centered innovation, fostering impactful solutions and meaningful experiences.

Integrating feedback into AI design is crucial for continuous improvement