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Web Designing

Product & Experience Leadership

A selection of work spanning product strategy, experience design, research, organizational transformation, and team leadership.
 

Over the course of my career, I’ve helped organizations understand complex customer problems, turn insight into product direction, build stronger teams, and create experiences that deliver measurable value.
 

These stories highlight not just what we built, but the problems we were solving, the decisions we made, and the impact of the work.

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ConstructConnect

Building a Product Experience Organization

Transforming UX from a service function into a strategic product partner - building the team, research practice, design systems, and ways of working needed to improve customer experience at scale.

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Global Payments (Fintech)

Turning Complex Data Into Actionable Insight

Helping businesses make sense of complex payment and performance data through customer-centered product strategy, research, and experience design.

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McKesson (Healthcare IT)

Designing Better Healthcare Workflows

Simplifying complex clinical and administrative workflows to help healthcare professionals spend less time navigating software and more time serving patients.

Susan is a versatile graphic design professional whose contributions included everything from overhauling our website to developing marketing collateral for product launches. Nuesoft’s marketing department is fairly small, but the team supports several different product lines and there is a large volume of work. Susan was able to navigate this well. She also was a good mentor to younger staff members and other aspiring designers from other departments. She is a pleasure to work with and will be an asset to any organization.

- Jennifer Converse McDuffee

Let’s Connect

Good things often start with a conversation.

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Whether you’re interested in product and creative leadership, collaboration, photography and art—or simply want to exchange ideas—I’d love to hear from you.

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© 2026 by Susan Ripley

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